OFFICIAL: All-New Argentinian League Brand & Logo Revealed - No More Superliga Argentina
Update: Liga Argentina champions Boca Juniors have revealed the official Liga Argentina 2020 champions sleeve badge - it is completely gold with white borders.
Liga Argentina Champions Badge
Update: The new Liga Argentina logo has been in use in the first division of Argentina since a few weeks. @camisetas_nani shared two nice pictures of the official sleeve badge of the Liga Argentina.
May 2020 - OFFICIAL: All-New Argentinian League Brand & Logo Revealed
Confirming what got first shown accidentally(?) off in a short video a few weeks ago, the football federation last night unveiled the all-new official branding for the Argentinian League.
In 2017, the Argentine Football Association launched their all-new branding for first Argentine league. Since then, the league was not called just AFA Primera División (Argentine First Division) anymore but Superliga Argentina.
Argentinian Professional Football League - 2020 Logo
Chekc out the new logo for the 'Liga Argentina' below.
A radical revolution, and a bit of a step back, the all-new Argentina Logo comes with a more traditional look than the Superliga Argentina. In fact, the new Argentina first division is now called "Liga Profesional de Fútbol", and the branding is similar to the official AFA one. The new Liga Argentina logo comes with the letters LPF for Liga Profesional de Fútbol.
San Lorenzo president Marcelo Tinellli has become the first leader of this new league, which will include the 24 teams from the current Superliga.
A new era is born in national soccer. If there were aspects that characterized the most popular sport in Argentina, it was the generation of exceptional soccer players who shone in the world and the intensity with which the supporters on this side of the world “live” this discipline. It is a unique expression and a hallmark. The dream and the aspiration to regain the place in the world elite is renewed. This is a change of era. This is a hinge in the history of the old and beloved Argentine soccer. In short: THIS IS PASSION.
Interestingly, as mentioned by someone on Twitter, the letters and the crest of the Argentine Liga Profesional de Fútbol logo are a bit similar to those of the Ecuador logo revealed some time ago.
— Payuk (@Payuk_) April 28, 2020
Liga Argentina Sleeve Badge
What do you think of the new Liga Argentina logo? Share your thoughts in the comments below.
Bristol Rovers Announce 5-Year Puma Kit Deal
Bristol Rovers have officially announced a five-year technical kit partnership with Puma, taking effect from the 2026-27 season. Replacing previous supplier Macron, the new agreement is described by club CEO Ritchie Bates as the largest commercial deal in Bristol Rovers' history. Under the partnership, the global sportswear brand will manufacture match kits, replica shirts, and training wear for the men's first team, women's first team, and academy squads.
Coinciding with the announcement, the club also revealed the new Puma Bristol Rovers 2026-27 home kit. The shirt faithfully retains the team's traditional blue and white quartered design, updated with solid blue sleeves and a clean crew neckline.
Adidas CEO Wears Custom Hlaf-and-Half Mexico / South Africa Kit at 2026 World Cup Opening Match
Adidas CEO Björn Gulden caught the attention of football shirt fans at the opening match of the 2026 FIFA World Cup between Mexico and South Africa. For the occasion, Gulden wore a unique, custom-made half-and-half Adidas jersey combining the home kits of both competing nations.
The bespoke shirt features a direct split down the middle, merging the green base and red details of the Mexico 2026 home kit with the yellow and green design of the South Africa 2026 home kit. As both Mexico and South Africa are sponsored by Adidas, the mash-up served as a diplomatic and promotional choice for the brand's chief executive at the tournament's inaugural game.
This split Mexico and South Africa jersey is a one-off custom creation specifically made for the Adidas CEO and will not be available for retail sale. It highlights the brand's prominent presence at the 2026 World Cup right from the opening whistle.
South Korea 2026 World Cup Home Kit Features National Flag on Sleeve
The South Korea 2026 World Cup home kit, made by Nike, has been revealed with a notable detail on the left sleeve. The new jersey prominently displays the South Korean national flag, adding a classic touch to the overall design. This element complements the nation's iconic red base, continuing the visual identity established by Nike for the upcoming tournament.
Following the initial reveal, football fans quickly pointed out that the inclusion of the national flag is a consistent feature in South Korea's kit history. Social media discussions highlighted several past uniforms that also displayed the flag, confirming that this design choice honors a long-standing tradition for the national team.
Puma Czech Republic 2026 Kit Heavily Torn During Match
During a recent 2026 World Cup match, Czech Republic player Pavel Šulc experienced a significant kit malfunction when his Puma jersey was heavily torn. Images from the game show the shirt ripped in several places and hanging in tatters, drawing immediate attention from fans and spectators.
The incident has sparked criticism regarding the durability and quality of Puma's current national team kits. Fans on social media were quick to point out the extreme thinness of the material, with many comparing the fabric to paper. The scene also brought back memories of previous instances where Puma kits were easily damaged during major international tournaments, most notably with the Switzerland team at Euro 2016.
While modern football shirts are designed to be highly lightweight and breathable to aid player performance, this level of tearing raises questions about the balance between advanced materials and basic structural integrity. Puma has yet to officially comment on the exact cause of the material failure.
Travis Scott x Nike Total 90 Football Released
As part of the surprise Travis Scott x Nike Total 90 collection drop on June 11, a special edition Total 90 Academy football has been released.
Tied to the Rip The Script campaign ahead of the 2026 World Cup, the ball features a striking design in gold, black, and green, blending the iconic Total 90 aesthetic with Travis Scott's signature branding.
The football, along with the rest of the capsule, was launched without warning and is available exclusively through Nike's and Travis Scott's official website.