BBVA Ends La Liga Name Sponsorship
Sep 30, 2015, by Pat
Spanish bank BBVA will not remain main sponsor for the Spanish 1st and 2nd division, Liga BBVA and Liga Adelante, the two parties have announced.
La Liga Without Main Sponsor from 2016-17
BBVA first became Spain's 2nd division name sponsor in 2006, making it known as Liga Adelante, before expanding the sponsorship to the 1st division, which was called Liga BBVA since the 2008-09 season.
According to BBVA, the decision "is based on the strategic change that is underway, focused on the digital transformation of global bank." BBVA sources have indicated that the change "consists of developing a strategy based on personalisation, an essential part of the digital environment, in the face of global impacts."
Both BBVA and La Liga highlighted "the great success of their cooperation in recent years, which has enabled both institutions to spread their brands internationally," and have stressed their desire to "continue working with dedication during this season".
Interestingly, the Premier League is also losing it's name sponsor, Barclays, after the season, and is expected to go on without such sponsor from next season.
Do you think La Liga is the better name for the league anyway? Let us know in the comments below.
Unionistas de Salamanca 26-27 Home & Away Kits Released
Spanish Primera Federación side Unionistas de Salamanca and technical partner Erreà have officially unveiled the club's new home and away kits for the 26-27 season. Staying true to the club's fan-owned ethos, the designs were chosen directly by club members through an open design competition and multi-stage vote.
The Erreà Unionistas de Salamanca 26-27 home shirt stays true to tradition with a half-and-half black and white design, accented by subtle tonal vertical pinstripes across the front. Bright yellow trim details the collar and sleeve cuffs, while the back features a clean white panel with fine pinstripes to host player names and numbers.
Taking a bold and creative direction, the Unionistas 26-27 away jersey features a vibrant pink base that fades into deep navy tones towards the bottom hem. The shirt pays tribute to the local region by subtly embedding the names of all 362 municipalities in the province of Salamanca into the fabric graphic, while sleeve cuffs carry lyrics dedicated to the club's loyal travelling fanbase.
Club Legend Dida Pictured in AC Milan Home Kit
AC Milan legend Nelson Dida has been spotted wearing the club's home kit, bringing a wave of nostalgia to Rossoneri supporters. The legendary Brazilian goalkeeper, who spent a trophy-laden decade at San Siro winning two Champions League titles and a Serie A crown, showed that the classic red and black look fits club icons seamlessly.
The jersey is designed by Puma and marks a return to classic style, featuring traditional thick red-and-black vertical stripes across the body. White sponsor and manufacturer logos complement the iconic colorway, along with refined collar and cuff detailing that blends heritage with modern performance aesthetics.
Seeing Dida sporting an outfield home jersey rather than his familiar goalkeeper attire was a pleasant surprise for fans, highlighting the enduring connection between the club's celebrated history and its modern visual identity.
Valenciennes FC 26-27 Third Kit Released
French club Valenciennes FC and Danish brand Hummel have officially released their new third kit for the 2026-27 season. Completing the club's set of shirts for the campaign, the new release pays homage to the traditional lace-making heritage and textile craftsmanship of Valenciennes and the wider Hainaut region.
The Hummel Valenciennes 26-27 third jersey features a deep blue base highlighted by subtle vertical bands incorporating intricate floral lace graphics. These patterned columns are framed by thin yellow pinstripes, matching the signature Hummel chevrons on the shoulders. A vintage-styled white polo collar and matching sleeve cuffs add contrast, while the club crest and Toyota sponsor logo are rendered in clean white.
Continuing the theme of embedding local identity into their designs—following the home shirt inspired by museum stained glass and the away shirt featuring regional symbols—the Valenciennes FC 26-27 third kit is available now via the club's official online store and physical club shop.
Real Madrid x Farm Rio
We’ve received new information on the Real Madrid x Farm Rio collaboration we previously reported on.
More details coming very soon on Footy Headlines…
