Pepsi 2002 World Cup Remake Kit Released
Confirming early rumors, Pepsi have re-released the classic jersey featured in the 2002 World Cup ad. The Pepsi 2022 remake football kit is part of a special Pepsi x Art of Football collection.
Together with the launch of the special collection, it was also announced that Vini Jr becomes Pepsi's latest brand ambassador. Vini Jr is the face of the campaign for the new Pepsi X AoF capsule collection.
Pepsi x Art of Football 2002-2022 Collection
The new Pepsi x AoF collection pays homage to the famous Pepsi shirt worn by players like Beckham, Rivaldo, Veron, and Roberto Carlos in the brand's 2002 World Cup ad.
Along with the jersey, co-branded accessories in the collection include a bucket hat, shoulder bag, and tote.
Art of Football is a UK-based fashion brand and community dedicated to creating original collections and fan experiences that champion football culture and celebrate the heart and soul of the game.
Speaking on the announcement Vini Jr said: “In my role as brand ambassador for Pepsi MAX, I want to represent a generation who aren’t afraid to express themselves and strive for greatness – in fashion, football, or wherever you leave your mark on the world. I remember watching Pepsi MAX commercials starring some of my biggest football idols growing up.”
Gustavo Reyna, Pepsi’s Senior Director of Global Marketing: “We are delighted to be welcoming Vini, Jr to the Pepsi MAX squad. As one of the most exciting names in football, he represents the new generation of talent who have a thirst for fun and greatness. Pepsi MAX has a long history of partnering with the best talents, and Vini Jr’s obvious passion for everything he does, alongside his love of fashion and sport, made him the perfect individual to be our new football ambassador. We were keen to announce the new partnership in line with the launch of the Art of Football collection, to bring life into this intersection of passion points, and celebrate our history in football entertainment.”
Pepsi x AoF - Football Shirt - 69 Euro
Pepsi x AoF - Tote Bag - 14 Euro
Pepsi x AoF - Burn Bag - 35 Euro
Pepsi x AoF - Bucket Hat - 35 Euro
The Pepsi x Art of Football jersey retails at a price of 69 Euro.
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