Puma Extends Paraguay Kit Deal Until 2030
- Deal Extension: Puma and the Paraguayan Football Association (APF) have officially extended their kit supply and sponsorship agreement until 2030.
- Duration and Key Events Covered: The four-year contract extension aligns with APF president Robert Harrison's tenure and covers major upcoming tournaments like the 2028 Copa América and the 2030 FIFA World Cup.
- Partnership Scope and Support: Beyond outfitting all national selections, the renewed agreement, formalized through KEMSA CISA, includes direct financial and material backing for the Centro de Alto Rendimiento de las Divisiones Formativas (CARDIF).
The Paraguayan Football Association (APF) and Puma have officially finalized an extension of their kit supply and sponsorship agreement until 2030. The deal was formalized during a signing ceremony at the APF headquarters in Asunción, ensuring the German brand will outfit La Albirroja across the upcoming international cycle.
Puma Extends Paraguay Kit Deal Until 2030
The extension was executed through KEMSA CISA, the long-standing official licensee and distributor of Puma in Paraguay. APF president Robert Harrison joined KEMSA president Luis Kemper and executive director Andrés Kemper to seal the four-year contract extension, which aligns the partnership with Harrison's administrative tenure and runs through the 2028 Copa América and the 2030 FIFA World Cup.
Beyond providing apparel and match equipment to the senior men's, women's, and youth national selections, the renewed agreement includes direct financial and material backing for the Centro de Alto Rendimiento de las Divisiones Formativas (CARDIF).
Puma previously supplied Paraguay during a memorable spell from 1999 to 2006 before reuniting with the federation in 2020.
With Paraguay set to play a historic role as one of the opening hosts of the centenary 2030 World Cup, this extension provides long-term stability to one of South America's most recognizable international kit partnerships.
What do you think of Puma continuing as Paraguay's kit supplier through 2030? Let us know in the comments below.