Championship

Wrexham AFC has officially announced a multi-year partnership with Firefox, with the web browser becoming the club's new front-of-shirt sponsor starting from the 26-27 season. Firefox replaces United Airlines, whose logo featured on Wrexham's shirts in previous seasons. The new sponsorship agreement covers both the men's and women's teams.

The announcement included a teaser of Wrexham's new 26-27 away kit, displaying the Firefox logo on the front. The club playfully noted that the full kit design is currently "blocked for privacy" in a nod to the browser's privacy features, with a full reveal coming soon. The new black and red away kit will make its on-pitch debut during Wrexham's upcoming match against Wisla Krakow.

Financial details of the agreement have not been disclosed. The partnership serves as another significant commercial addition for Wrexham as the club prepares for its upcoming Championship campaign.

The Stoke City 26-27 away kit has been officially released, introducing a design inspired by the city's connection to aviation history. Made by Macron, the shirt pays homage to Reginald Mitchell CBE, the Stoke-on-Trent native who designed the iconic Supermarine Spitfire aircraft. The team will debut the new away kit during their pre-season friendly against Crewe Alexandra.

The Macron Stoke City 26-27 away shirt features an all-over pattern representing the early edition camouflage design of the Spitfire. This look is complemented by a striking blue and red half-and-half cuff trim, directly referencing the roundels that appeared on early models of the famous jet.

Notably, the shirts sold to supporters include special commemorative details that will not appear on the players' match versions to ensure compliance with EFL and FA regulations. The retail version of the Macron Stoke City 26-27 away jersey features an RM / Spitfire inscription on the nape of the neck and a distinct logo showcasing the Spitfire's outline encompassed by the text Reginald Mitchell CBE (1895-1937). The kit is available to purchase online and in-store.

West Ham United have officially teased their new 2026-27 home kit, giving fans a first glimpse at their inaugural release with new kit supplier New Balance. The club posted a close-up image of the shirt on social media today, signaling that a full reveal is imminent. This marks the beginning of West Ham's partnership with New Balance, who take over from previous long-term supplier Umbro.

The teaser image highlights several key design elements of the new shirt. Most notably, the kit features a distinct checker pattern on the collar and sleeve cuffs, adding a bespoke touch to the classic claret and blue colors. The close-up also reveals a textured fabric and a return to traditional sky blue sleeves.

The Stoke City 26-27 away kit has been officially released, introducing a design inspired by the city's connection to aviation history. Made by Macron, the shirt pays homage to Reginald Mitchell CBE, the Stoke-on-Trent native who designed the iconic Supermarine Spitfire aircraft. The team will debut the new away kit during their pre-season friendly against Crewe Alexandra.

The Macron Stoke City 26-27 away shirt features an all-over pattern representing the early edition camouflage design of the Spitfire. This look is complemented by a striking blue and red half-and-half cuff trim, directly referencing the roundels that appeared on early models of the famous jet.

Notably, the shirts sold to supporters include special commemorative details that will not appear on the players' match versions to ensure compliance with EFL and FA regulations. The retail version of the Macron Stoke City 26-27 away jersey features an RM / Spitfire inscription on the nape of the neck and a distinct logo showcasing the Spitfire's outline encompassed by the text Reginald Mitchell CBE (1895-1937). The kit is available to purchase online and in-store.

The Bolton Wanderers 26-27 away kit has been officially released by Macron, confirming earlier leaks and bringing back a familiar mid-2000s aesthetic.

Returning to the colors worn between 2006 and 2008 in the Premier League, the jersey features a burgundy base accented by gold pinstripes. The design is completed with a gold & black neck collar, matching sleeve cuffs, and a monochrome gold club crest.

The Preston North End 26-27 third kit has been revealed. Produced by Castore for the upcoming Championship campaign, the new Preston North End 26-27 third shirt introduces a striking red base.

The most notable design element is a subtle topographical line pattern across the front, which represents the River Ribble flowing through the city. Adding a touch of local identity, the back of the neck features the word "Cha," a recognizable nod to Preston slang. The design is rounded off with the Spud Bros sponsor logo prominently placed on the chest, matching the look of the home and away kits for the season.

Preston North End 26-27 Home Kit Released

Preston North End 26-27 Away Kit Revealed

Oxford United and Macron have officially launched the club's new 26-27 home kit. The release marks the first chapter of the club's new Inspires Series, titled Art Inspires, which brings local creative talent into the kit design process.

The Oxford United 26-27 home shirt was created in collaboration with Oxford-based artist and lifelong U's supporter Andrew 'Mani' Manson. Incorporating unique artistic elements inspired by Manson's distinctive style, the kit offers a fresh take on the club's traditional look while celebrating both their identity and the local art scene.

The Macron Oxford United 26-27 home kit is available to purchase now through the club's official online store and physical retail locations.